High quality trade show booths? Once you identify the type of booth you will be occupying, you should think about the signage. That involves establishing how the name of your brand should be presented on your booth in a way that it is visible to the attendees even from a far distance. If your budget allows it, you can go for neon signs that will really attract the attendees. Another way of minimizing costs without sacrificing an excellent trade show event presence is to avoid too many print signages and go for digital graphics and presentations. Since most booths have limitations when it comes to hanging posters, going digital will give you more booth space to utilize when you do not have those print signages.
Make sure reps are capturing leads in a consistent format and that all leads are flowing into a centralized location. At the end of the day, companies attend trade shows, whether virtual or in-person, to collect leads, and if you can’t get those leads in the hands of sales and marketing as quickly as possible then your event ROI is diminished by the day. The bad news is, there is no instant lead capture method (yet) like badge scanning in virtual trade shows. The good news is, it’s typically easier to accurately collect all the information you need by clicking into an attendee’s profile. You will likely find the company name, job title, and email address at the very least. Invest in trade show technology and eliminate the need for Excel or Word for lead collection. Technology will not only allow you to capture leads and qualify them in a consistent format, but if you have a CRM or marketing automation integration in place, your leads will flow seamlessly and automatically according to the rules you have set in place.
They are eye-catching and easy to assemble. Every 10×20 trade show booth is entirely customizable and built around your needs to give you a professional trade show presence. The ultimate in lightweight, portable & affordable shelving trade show booths! The InfiniLite line of displays is the flagship booth for our company! We are the original manufacturers of this trade show booth style. Our 20′ Fusion exhibit displays combine multiple materials to provide maximum functionality, efficiency, cost effectiveness, and presence. These custom trade show exhibit displays originate from our Custom Display design team. See more information on Infinity Exhibits.
You only have a few seconds of someone’s attention before they move onto looking at something else. Your sign needs to reel them in, and, to do that, it must grab their attention and keep hold of it. Consider using a graphic image that has bold colors or is striking to the eye to get people to stop and look. Once they have their eyes on your sign, they may think your sign is interesting and decide to come over and check out your booth. Think about it from your perspective. If you were in their shoes, what would make you say “wow, that looks like a cool booth” or “I wonder what kind of stuff they have…” and walk over to them? You need to get attendees out of the aisle and to your booth. After that, you can tell them more about the story because you’ve already got their attention.
Infinity Exhibits offers affordable storage at our Vegas & Sarasota facilities and can also assist with storage in between shows throughout the US. Not committed to purchasing a booth? Our all inclusive rental services include rental of the exhibit, install/dismantle at the show, and shipping to and from the show. Our Trade show displays are designed using the most cost effective materials that are durable, functional and create a great impression. Our lightweight and compact designs drastically reduce shipping. See more info on Infinity Exhibits.